why social media most important for your business


why social media most important for your business

why social media most important for your business

Why Social Media Most Important For Business Growth , If you’re like any of the Business team then one of the first things you should do in the morning is sending your post on social Medias.

List of Social Medias: 

Depending on your choice it could be Facebook, Twitter, Google+, Instagram, Snap chat or LinkedIn.

Measuring engagement

The three most popular social media sites today are Facebook, Instagram and Twitter. Each platform has its own mechanisms for users to express appreciation for individual posts and posters, which are measured differently across each platform:

Facebook: Shares, likes and followers

Twitter: Re-tweets and followers

Instagram: Likes and followers

Why it is important for business

Understanding the power of likes on a social media platform is very important.

Do they increase revenue, boost engagement or build the company? If you have this question then the answer is yes, definitely social media will help to your business growth.

How they works

Social media continues to prove it is one of the most valuable traffic generators. Moreover, one of the biggest advantages of driving traffic from social as opposed to other sources is the branding and awareness benefits you get along with it.

When people find your site through search or a paid adds, they may collect your information which they want.

On social media, people can start following you by tapping the follow button, which delivers long-term benefits and opportunities to re-engage with them again and again.

How social media creates your Build Awareness

Social media is an excellent way to build awareness for your brand. With millions of active users spread across Facebook, Twitter, Instagram and other networks, the reach you get on social is amazing and it’s more credible coming from a trusted source. That makes it the perfect platform to tell your brand story, which is a major platform of how consumers buy your product today.

So, Use social media to let people peek behind the curtain to understand more about your company, your culture and what you stand for. It doesn’t have to be a social cause, but people want to know who they’re buying from.



Social media gives businesses insights about their target audiences. Getting to know your consumers can help your business discover creative ways of reaching them through content and advertising. This is because you will know what your customers want and will be able to give it to them. Targeting and catering to the specific needs of your clients can result in increased conversion rates and will boost your overall sales.

Social Media Directs Leads to Your Website

linking to your website when appropriate can entice people to check it out.

If there’s a particular offer you’re promoting, it might even be wise to send leads straight to landing pages. That’ll cut down the opportunities for distraction or hesitation. Making it easy for them to act makes all the difference.

Social Media Enhances SEO

Active social accounts connected with your website and online directory listings enhance SEO. Sharing relevant, high-quality content can also boost your business’ placement in search results. Increased visibility means you can be found more easily by people who don’t yet know about your business but who are interested in what you do.

Do you need to promote your business through Social media marketing?

Feel free to contact us to know more. Share your reviews in comments

About the author

Karthik Ramachandiran

Conversion Focused Website Optimization Expert. Shares His Views and Experiences on colagefriends.in. Loves to Share What he Learns.
can be Reached at rkarthik[at]colagefriends[dot]in

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